Elite equipment. Expert coaching. A system built around your goals — open 24 hours, never on a contract.
World-class equipment. Cutting-edge coaching. Every member gets the tools, programming, and support that used to be reserved for elite athletes — included in your $45/mo membership.
200+ pieces of bodybuilding, powerlifting, functional, and cardio equipment.
AI-powered coaching and nutrition guidance included with every membership.
Infrared sauna at both locations. Tanning at Conway. Cold plunge at Benton.
Clinical hormone and wellness optimization for members who want to go deeper.
You're putting in the work. Now match it with a system. IGNITE is your AI coaching platform — live inside the IRON app — turning consistent effort into permanent transformation.
Not a chatbot. Not a generic plan. IGNITE knows your goals, tracks your habits, and delivers real coaching guidance — the same system our coaches use, built into every IRON membership.
You — Hit my macros today but skipped lifting. Cardio tomorrow?
Coach Knox — Push lifting to tomorrow, keep cardio Wednesday. Your week stays on track. Updated your plan in the app.
One membership. Full access. No contracts, no confusion — just you and the results.
Stop guessing. Our certified personal trainers build a program specifically for your body, your goals, and your schedule — then hold you accountable every step of the way.
We build you a system. Every client gets a fully customized training plan built to their current fitness level and end goal. Progress is tracked. Programs are adjusted. Results are the standard.
Your results in the gym are only as good as the physiology supporting them. BioGen Restoration is our clinical partner — and another business in the IRON family — providing members with advanced clinical solutions that align your internal chemistry with your external effort.
Don't go to a random telehealth clinic. We have one built specifically for people like you.
Every IRON member gets Coach Knox. Every person who follows the protocol gets results. The only variable is whether you start.
Two locations across central Arkansas — same iron, same standard. Pick your gym, then choose single, couple, or annual on the next step.
Day pass? Switch to single visit · $10 · Personal training? Inquire about coaching